Market Research
Active in:ITFR
Custom analyses built on Prefe data. With Market Research you transform complex questions into clear and actionable insights, thanks to full access to the platform data heritage.
Explore the Features
On-demand consultancy
Analyses built on your goals
Tailor-made consulting based on specific objectives and concrete business cases, supported by Prefe data.
Custom reports
Market analysis and ad hoc reports
Reports developed by our data science team, leveraging Prefe proprietary database for targeted and in-depth analyses.
AI categorization
Automated category analysis
All products are categorized via proprietary AI up to ECR level 4, for autonomous analyses on prices, assortment and category dynamics.
